Wehostafrica
published 20th Jun 2021 by
ALL YOU NEED TO KNOW ABOUT PAY PER CLICK (PPC) ADVERTISING The first goal for every inbound marketer is to get their site to rank high on Google’s searchengine results pages (SERPs).Easier said than done, right?Ranking in the top organic spot can entail a ton of work, and it helps to have extensiveknowledge on how […]
published 14th Jun 2021 by
SEARCH ENGINE OPTIMIZATION AN IMPORTANT TRAFFIC TOOL How SEO WorksSEO marketing is often said to be a balance of technical and human techniques. Certainly,search engines look for both basics such as keywords, and for indicators that the site isbeing maintained and updated regularly.Because Google and other search engines look for more than just keywords on […]
published 13th Jun 2021 by
SOCIAL MEDIA MARKETING TRENDS We’ve been spending time on social media platforms more than ever. In recent years, therehas been tremendous growth of online activities, including social media usage.Social media marketing is becoming an essential marketing strategy for more companies inthis digital era. Since the social media landscape keeps changing rapidly, it’s vital to regularlyreview […]
published 12th Jun 2021 by
4 Tips to improve your customer service online IMPROVING ONLINE CUSTOMER CAREWhether you’re a person who owns a big company or a small business; or just a buildingentrepreneur, you know that online customer service is just as important as marketing sincemost consumers have evolved to do everything online.The availability of powerful smartphones has even made […]
published 06th Jun 2021 by
INTERNAL LINKS IN SEO AND ITS FUNCTIONS ❖ WHAT IS AN INTERNAL LINK? An internal link connects different pages within the same website.For example, if you read through a blog, you may see that the writer has linked to other,relevant posts from the same blogging site. This is an internal link. Both the original postand […]
published 29th May 2021 by
5 REASONS CREATING FOR COMPELLING CONTENTS Content marketers know that compelling content for websites sells. Show me great content deployed andpromoted skilfully and I’ll show you an organization that’s mastered the art of leadgeneration.The word “compelling“, however, can strike fear in the hearts of content specialists whenthey’re asked to produce anything that fits that description. […]
published 24th May 2021 by
TOP SIX EMAIL STRATEGIES FOR START UPS The competition for attention and acquiring more customers is intense. So, you need to adopt different marketing tactics, including email marketing, to help you beat the competition. We will explore the top email marketing best practices you can start using today to maximize your return on investments (ROIs). […]
published 22nd May 2021 by
UNDERSTANDING AND IMPROVING YOUR WEBSITE Within five seconds of landing on your website, can your visitors determine what your company does? Could users easily navigate to the blog if they need to? Is the layout of your pricing easy to understand? Does your website have a low bounce rate? If you’re finding yourself answering ‘no’ […]
published 20th May 2021 by
ItunuoluwaOlukunle
BUILDING A SUCCESSFUL ONLINE BRAND What is a brand?Simply put, your brand is defined by a customer’s overall perception of your business.The founder of Amazon, Jeff Bezos, says it even better: “Your brand is what other people say about you when you’re not in the room.”Your brand is your reputation!In today’s market, a successful brand […]
published 20th May 2021 by
IMPROVING SOCIAL MEDIA STRENGTH Today’s small business owner isn’t intimidated by social media. How do we know? According to the 2015 Social Media Marketing Industry Report, 93 percent of small business owners reported using Facebook, 79 percent use Twitter and 71 percent use LinkedIn. But being present and accounted for isn’t exactly the same thing […]
published 17th May 2021 by
ItunuoluwaOlukunle
THE CPANEL AND IT’S IMPORTANT FEATURES cPanel is a control panel that enables you to carry out a multitude of website and hosting management tasks. While the admin area of your website is where you can update content, change themes, install plugins, etc., cPanel enables you to carry out higher-level tasks, managing both your website […]
published 16th May 2021 by
DEVELOPING MARKETING PLANS There’s no one else that will ever care about your business, and your career, as much as you do. Although it sounds like a harsh blow against humanity, accepting that you’re ultimately in control of your business and personal destiny will greatly assist you in achieving your marketing objectives.Whether you have realized […]
published 16th May 2021 by
ItunuoluwaOlukunle
CONTENT MARKETING STRATEGIES Typical Goals for content marketing Includes:➢ Improving revenue as a result of your content marketing strategy➢ Making more sales and getting more high-quality leads, which will help you meet your revenue goals.➢ Getting more traffic to your site, as the more traffic there is, the greater the possibilities for meeting your other […]
published 13th May 2021 by
ItunuoluwaOlukunle
HOW TO DO S.E.O FOR YOUR WEBSITE What are search engines, actually? What’s the big deal with Google? What makes it different from Yahoo and Bing? They’re all search engines. Essentially, what search engines do is collect information and content from all over the web and store it in a database. According to a November […]
published 08th May 2021 by
FACEBOOK MARKETTING STRATEGIES YOU’RE IGNORING How to create a social media marketing strategy?It’s interesting to note that a social media marketing strategy and a social media marketing plan have a lot of crossovers (similarities)You can think of it this way: A strategy is where you’re headed. A plan is how you’ll get there. One of […]
published 29th Apr 2021 by
BEST WEB HOSTING OPTIONS FOR START UPS AND BUILDINGENTREPRENEURSEvery startup, regardless of industry – needs a stellar online presence. Not just onsocial media but also on the web. But what’s the better way to do that than to have abusiness website?While most startup owners might be skeptical when it comes to creating a website fortheir […]
published 25th Apr 2021 by
HOW TO CHOOSE A GOOD WEB HOSTING For people to visit your website, it needs to be hosted on the internet. A webhosting provider will do this for you. As it becomes their job to get your website online,choosing a good web hosting provider is extremely important.I will discuss briefly thus; What exactly does a […]
published 22nd Apr 2021 by
INGREDIENTS OF SUCCESSFUL EMAIL CAMPAIGNEmail marketing is the act of sending a commercial message, typically to a group of people,using email. In its broadest sense, every email sent to a potential or current customercould be considered email marketing. It involves using email to send advertisements,request business, or solicit sales or donations. Email marketing strategies commonly […]
published 17th Apr 2021 by
SEARCH ENGINE MARKETINGSEM (Search Engine Marketing) and how it worksSearch engine marketing is the practice of marketing a business using paid ads on searchengine results pages.The process involves advertisers who bid on keywords that users of search engines such asGoogle or Bing might search for when looking for specific products or services.This gives the advertiser […]
published 12th Apr 2021 by
DIGITAL MARKETING STRATEGIES A digital marketing strategy is a plan that outlines how your business will achieve its marketing goals through online channels like search and social media. Here are some digital marketing strategic steps for effective ranking: 1 RAISE YOUR ORGANIC CLICK-THROUGH RATES FOR MORE SEARCH TRAFFIC AND BETTER RANKINGS.Does organic CTR matter? YES! […]
published 01st Apr 2021 by
UNDERSTANDING SHARED WEBHOSTINGMy advice for anyone planning to set up a new website is to always begin with thegetting a domain name and then a website hosting package. But what kind? A new website owner mustchoose between options such as shared, dedicated, or VPS hosting plans. And, while all ofthese can provide an online home […]
published 29th Mar 2021 by
UNDERSTANDING RESELLER HOSTING WHAT IS RESELLER HOSTING? A lot of web hosting firms offer reseller hosting service. With reseller hosting, the account ownerof reseller hosting service rents out portion of the disk space and bandwidth he receives to otherend users. Therefore, the account owner is like a hosting service provider to those end users.In most […]
published 24th Mar 2021 by
MEASURING SOCIAL MEDIA MARKETING R.O.IBelow are very vital and important five elements to take proper note of when it comes tosocial media marketing R.O.I calculation: IDENTIFY YOUR KEY PERFORMANCE INDICATORS (KPIS):Are you looking to drive revenue or build awareness of your brand? This differentiationdetermines what success looks like for your social marketing efforts.If your goal […]
published 22nd Mar 2021 by
HOW TO SECURE YOUR ECOMMERCE WEBSITESetting up an ecommerce site is easy these days. Keeping your site safe from hacking, fraud and copycats,does not require much. TRADEMARK YOUR COMPANY NAME AND LOGOThe most important tip for business owners to protect their site and brand is to ensure their name is clearfor use as a trademark. […]
published 04th Feb 2021 by
6 basic Customer Retention strategies for 2021 Customer retention has always been one of the best and effective ways of pivoting your business towards e-commerce. You might have dusted off your laptop in the first quarter of 2020 and researched how to pivot your business towards e-commerce, guess it crashed right? ‘You are not alone’. […]
published 30th Oct 2020 by
It is no longer new that internet usage on smartphones.
published 28th Sep 2020 by
10 EMAIL ETIQUETTES FOR BUSINESS OWNERS As a business owner it is crucial to know your customers as well as your prospects, this can be achieved through Email Marketing, a good business email marketing strategy goes a long way in communicating with your audience and creating an effective marketing campaign. Email Etiquettes are a series […]
published 14th Sep 2020 by
Online business Struggles in Nigeria In recent times the internet has become a global trend to the extent that most business transactions are done on the internet. It is no longer news today that any business owner who wants to excel in his business takes it to the social media platforms to create more awareness […]
published 23rd Aug 2020 by
HOW TO CHOOSE A PERFECT DOMAIN FOR YOUR WEBSITE One of the most important things to do when getting your website is to pick a domain name. It is quite important to pick the right domain name because it is your domain name that will communicate important information about your website to your site visitors. […]
published 10th Aug 2020 by
BASIC TIPS YOU NEED IF YOU WANT TO OWN A WEBSITE First of all, one has to be conversant with the meaning of some terms that are used while trying to get a website. A very crucial term in this context is Hosting. Hosting is the home of your website, if you own a website, […]
published 12th Jul 2020 by
WHY SHOULD YOU HAVE A WEBSITE FOR YOUR BUSINESS? Having a physical store or office is good but it is quite important to know about online business because it helps you market to a wider audience which may not have the privileges to visit your physical location(s), make your products known through your website, reaching […]
ALL YOU NEED TO KNOW ABOUT PAY PER CLICK (PPC) ADVERTISING
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